Small batch. Peak freshness. Globally-inspired. Bold flavor.
About URBANROOTS
At URBANROOTS, we’re bringing bold, globally-inspired flavor to your fridge—no passport (or tedious knife work) required. From taqueria-style salsas to vibrant pre-prepped veggies, everything we make is designed to save you time and to take your tastebuds somewhere new.
Our Homestyle and Cantina-Style salsas are packed with authentic, punchy flavors and the freshest ingredients for dipping and topping, while our crisp, ready-to-go Pre-Cut and Portioned Veggies make both snacking and meal prep a snap. The URBANROOTS lineup brings serious taste with zero chopping required.
Whether you need to impress with big flavor at a gathering or want to skip the cutting board for your next recipe—we’ve got you covered.
URBANROOTS items are packed and prepped at Baldor Specialty Foods’ HACCP-certified Fresh Cuts facility in the Bronx, NY—cut clean, prepped locally, and always full of flavor.
Urban Roots shows a certain smart humility and New York savvy that could be game-changing, as much as Amazon buying Whole Foods.
Forbes Magazine
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